Thursday, September 10, 2020
Client Development 3 Essential Points On Writing For Client Development
Developing the Next Generation of Rainmakers Client Development: 3 Essential Points on Writing for Client Development If I have coached you, or you are a regular reader, you know I owe a great deal of my client development success to my writing. It worked well for me and I am confident if you follow my thoughts below it will work well for you also. Writing articles and blogs is a great way to raise your visibility and credibility with your potential clients. If you are planning to use this tool, keep these three essential points in mind: It is that simple, yet many, if not most, lawyers do not do all three well. They spend little time thinking of the topic. Then they decide on a lame title that does not capture the reader’s attention. If you would like to learn more about writing and speaking to get hired, check out my video program and workbook. P.S. I want you to try these three points. Help me write a blog post for lawyer readers. Pick a topic for a future blog post, then create a title you think would attract lawyer reader. If you have the time, write the first paragraph for me. If I select your topic, title and first paragraph, you can have access to my Video Coaching Program and Workbook. I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.
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